How Drone and Video Services Can Benefit Your Hospitality Property Or Showcase Architectural Design
Drones and video services can significantly benefit your property by providing unique and visually stunning perspectives that traditional photography cannot match. Drones equipped with high-resolution cameras can capture aerial footage and photographs of your property, showcasing its size, layout, and features in an impressive and informative way.
Video services can also be used to create marketing materials such as promotional videos, website headings, and social media content to help you stand out from the competition.
In this post, we’ll look at how drone and video services can benefit a variety of verticals.
Drones can be used to inspect and survey buildings and structures, providing builders and construction businesses with detailed information on their condition and any issues that need to be addressed. This can save time and money by eliminating the need for scaffolding or other expensive equipment. They can also be used to provide perspectives that standard ground photography can’t.
Video services can also be used to better showcase an architect’s work to potential clients and customers. This can be especially useful when it comes to acquiring new clients or converting potential leads. Video captures space in a different way than photography, so it’s a great complement to build upon a strong portfolio of professional architectural pictures. Video — particularly short-form –– is the most engaged marketing asset today, so adding professional videography to your marketing assets can do wonders for new client acquisition.
For interior designers, video services can be especially useful to showcase the flow of space and demonstrate how different pieces of furniture or decor will look and function in a room.
As most business owners know, using social media platforms such as Instagram, Facebook, and Pinterest to showcase your work and connect with potential clients is a great way to generate new business. However, the quality of content you promote online results in the quality of clients you retain. Videography is another medium that ensures your content illustrates the best of your design from every angle.
The hospitality industry has changed significantly over the last few years as far as marketing choices go. With the majority of bookings happening online, virtual tours and coverage of the property through video footage play a huge part in conversation rates. These frequently accessed online tours have become an essential method when virtually showcasing the different room types, public areas, and facilities the property offers.
Particularly in the hospitality space, videography helps potential customers visualize themselves, whether it be from the first-person viewpoint or more of a lifestyle video. Either way, your potential clients will be able to mentally picture themselves in your space better and be more likely to go from a warm lead to paying customer.
Quality video is also key to building up your social media. In 2023, Instagram Reels, YouTube Shorts and TikTok videos power the fastest-growing channels. Professional videography is the heartbeat of this growth. Professional videos are also easy to use as video ads on Facebook, YouTube, Instagram or other video-based platforms and typically drive a higher click-through-rate than static ads.
Looking for the right drone operator and videographer for the job?
Drones and video services can provide a wide range of benefits for your property, from showcasing its unique features and layout to making it more accessible to potential customers.
If you are looking for professional video services to showcase the beauty and craftsmanship of your interior design, architectural project, or hospitality property, look no further than Adam Goldberg Photography. Whether you need stunning visuals for promotional materials or to give potential clients a better understanding of your work, Adam can help you achieve your creative vision. Contact him here!